On July 17, the launch ceremony of Lenovo Smart Retail digital ecological strategy cooperation, in which China Publishing Group Digital Media Co. has participated was held in Chongqing. The first nationwide digital theme store of Lenovo Smart Retail, Lenovo Smart Retail (Chongqing Raffles Store), was also launched simultaneously. Representatives from Chongqing Yuzhong District Government, Lenovo Group, Lenovo Smart Retail, China Publishing Group Digital Media, Migu Digital Media, NetEase Cloud Music, WindFish Animation, and other partners such as CapitaLand, China Chain Store & Franchise Association, and Mall China attended the event.
In this event, China Publishing Group Digital Media provided two series of convergence media reading products, "One Book, One World" and "Zhi Liao" Reading Library, to create a new type of convergence media content that integrates visual, auditory, and touch interactive experience forms, to be more suitable for users and improve the reading effect of content products. The "One Book, One World" product, "Happy Mo Coco" is a convergence media picture book with the theme of "perception of happiness", which integrates traditional publications with scenario-based communication mode to create a new content operation ecology. The "Zhi Liao” Reading Library series of products are targeted at youngsters, providing Chinese reading, English reading and AI reading courses respectively to cultivate young people's interest in reading and improve their reading literacy and reading ability. During the event, the product manager of China Publishing Group Digital Media also demonstrated the "One Book, One World" and "Zhi Liao” Reading Library to the guests through a live video link.
